Company: B-side by Walé
Role: Graphic & Digital Designer
Year: 2014 - 2015
Role: Maintain the e-commerce website and digital identity of the brand. from photo retouching, to artworking banners and copywriting.
B-side by Walé is a small independent British streetwear brand founded by Walê Adeyemi, based in East London. I worked alongside the team maintaining the e-commerce site and digital identity of the brand, as well as working with the PR assistant to design lookbooks, flyers and in-store branding.
I was involved in working on the 20th anniversary of B-side. I reworked the original print that bought the label to fame in the 1990’s. Developed graphics for t-shirts and garments sold in the summer of 2016. Working with Selfridges to create an event reflecting the 20 year career of B-side and Wale himself, to be held in late summer of 2016. Developing invitations, event planning, social media art works and newsletter alerts.
